WMIFree PPC Audit

Generated higher-quality hair-loss leads with landing pages and retargeting that actually qualified intent.

The Belgravia Centre · Lead generation · Google Ads

www.belgraviacentre.com

The Belgravia Centre — Generated higher-quality hair-loss leads with landing pages and retargeting that actually qualified intent.
Lead quality
Retargeting funnel live
Wasted spend on generic terms

The problem

Belgravia is the UK's leading hair loss clinic, but their paid leads weren't pre-qualified enough — and competitive bid pressure in healthcare was inflating CPA. They needed quality, not just volume.

What we did

We rewrote ad copy and rebuilt landing pages around specific hair-loss treatment intent rather than generic 'hair loss' searches, used ad extensions to add credibility (clinical endorsements, treatment specifics), and stood up retargeting so high-intent visitors who didn't book first time got pulled back into the funnel.