Took a low-traffic, low-engagement account and turned it into a 25% MoM growth engine.
NU Aqua Systems · E-commerce · Google Ads
+25%
PPC traffic, month over month
↑
Engagement rate
↑
Overall ROI
The problem
NU Aqua Systems had limited online presence and the PPC campaigns weren't reaching the right audience. Bounce rates were high, on-site engagement was minimal, and the few visitors who landed weren't converting.
What we did
We rebuilt audience targeting around in-market signals and competitor intent. Once the right people were arriving, we layered in retargeting to bring them back when they didn't buy first time, and rebuilt landing-page-to-ad alignment so the experience was consistent. Result: 25% traffic growth month over month, higher engagement, and a clean retargeting funnel that improved ROI.
Our core services: Google Ads management and Microsoft Ads management. See more results in our case study portfolio.